A hands-on, in-person lab for real estate agents and brokers. You’ll leave with working AI tools built for your business and a plan to use them starting Monday.
Most AI education stops at ideas and demonstrations. This workshop helps you turn those ideas into practical tools and repeatable workflows for your real estate business.
Experimenting without a clear business use case
Working AI tools built around real estate workflows
Saving prompts but rarely putting them into practice
Guided build time with immediate application
Not knowing which activities are worth automating
A focused plan tied to your business priorities
Learning alone and getting stuck
Instructor guidance and hands-on support
Leaving online training with more ideas than action
A written implementation plan you can use starting next day
Experimenting without a clear business use case
Saving prompts but rarely putting them into practice
Not knowing which activities are worth automating
Learning alone and getting stuck
Leaving online training with more ideas than action
Working AI tools built around real estate workflows
Guided build time with immediate application
A focused plan tied to your business priorities
Instructor guidance and hands-on support
A written implementation plan you can use starting next day
This is not an introduction. It’s a working session for agents who already have ChatGPT, Gemini, or Claude open most days and have hit the ceiling. In one day you’ll rebuild how you prompt, connect the tools into repeatable workflows, and walk out with systems running on your own listings, clients, and pipeline.
New to AI? Start here instead. Our Real Estate AI Specialist (REAIS) course covers the fundamentals from zero. Take that first, then come back for the workshop.
Two full days of live instruction, built around real business tasks — not generic AI theory.*
| DAY 1 | SESSION FOCUS |
|---|---|
| Morning | SOI Reactivation — Turn your sphere of influence—past clients, cold leads, dormant contacts—into a working pipeline with AI-drafted, personalized re-engagement. |
| Afternoon | AI-Powered Lead Generation & Audience Targeting — Build and target campaigns that put new prospects in front of you, using AI to draft, segment, and personalize outreach at scale. |
| DAY 2 | SESSION FOCUS |
|---|---|
| Morning | AI-Assisted Market Analysis — Use AI to support pricing conversations and investment analysis for listings, so your recommendations are faster to produce and easier to defend. |
| Afternoon | Objection Handling & Hard Conversations — Practice negotiation and objection-handling scenarios with an AI role-play partner before you ever face them with a real client. |
| Capstone | Your AI Action Plan — Bring everything from the two days together into a written, 90-day plan for putting these systems to work in your own business. |
*Topics and sequencing subject to change.
“AI should remove the busywork so you can focus on people.” — Rick Janson
Trusted by thousands of agents, Rick blends 20+ years of real estate experience with deep, practical AI expertise. He knows the industry, pain points, workflows, and how to translate AI into something agents can actually use.
